Mindy Saepung

I'm a graphic designer specializing in social and entertainment, with a love for turning ideas into content people actually want to engage with.
Currently freelancing at Space150. Previously created work for brands like Paramount+, Disney+, and Hulu.

Bring Your IF to Life

#Social Activation #AI

A social activation for IF that invited fans to describe their childhood imaginary friends, which we brought to life using Adobe Firefly and a custom hand-drawn style.

Frasier Line Art Stunt

#Illustration #Social Stunt

A custom illustration series for the Frasier Season 1 finale, reimagining iconic visuals from 28 Paramount+ shows in the single-line style of the Frasier skyline logo.

Chad Powers Fooji Giveaway

#Layout #AI-Assisted Design

A Hulu giveaway that started with limited product photography and turned into an exercise in rebuilding and extending assets with generative AI and Photoshop.

Golden Girls Character Quotes

#Layout #Typography #Photo Editing #Motion Graphics

A series of quote cards for The Golden Girls that introduced a more show-specific, retro Miami look to Hulu's social feed.

Players Project

#Social Campaign #Branding #Motion Graphics

A social campaign for Players that brought my knowledge of League of Legends into the creative, from building the visual direction to developing game-inspired social concepts.

Babylon Hollywood Map

#Motion Graphics #Social Carousel

A visual journey through Babylon that maps moments from the film to real locations across California.

Mayor of Kingstown S3 Character Cards

#Photo Manipulation #Color Editing

A set of 17 character cards created entirely from existing Season 3 photography, using retouching, color work, and AI-assisted image extension to get more out of the available assets.

Social Gamification

#Concepts #Layout #Motion Graphics

A collection of social concepts that turn familiar platform behaviors like tapping, holding, and taking screenshots into simple interactive games.

Social Carousel Highlights

Awards & Recognitions:

-> Adobe Blog (2024): Behind the scenes — How Paramount+ used Adobe Firefly generative AI in a social media campaign for the movie IF
-> Adobe Max Session (2024): New Creative Flows: The GenAI Jump-Start
-> Clio Bronze (2023): Ideation for Babylon: The Evolution of Cinema
-> Design Rush (2023): The Best Eyewear Designs
-> Shorty Awards (2023): The 16th Annual Shorty Awards entry
-> Adobe Design Achievement Awards (2019): Top Talent