Airport Layover Experience
Airport Layover Experience
Airport Layover Experience
Airport Layover Experience
Airport Layover Experience
with STAR ALLIANCE
with STAR ALLIANCE
with STAR ALLIANCE
with STAR ALLIANCE
with STAR ALLIANCE
Star Alliance is one of the world's largest global airline alliances. Member airlines include United Airlines, Lufthansa, Air Canada, and Thai Airways Company. As one the leading alliances, they are constantly looking to improve on customer experience and want to invest in a new digital experience to improve the service.
Star Alliance is one of the world's largest global airline alliances. Member airlines include United Airlines, Lufthansa, Air Canada, and Thai Airways Company. As one the leading alliances, they are constantly looking to improve on customer experience and want to invest in a new digital experience to improve the service.
Star Alliance is one of the world's largest global airline alliances. Member airlines include United Airlines, Lufthansa, Air Canada, and Thai Airways Company. As one the leading alliances, they are constantly looking to improve on customer experience and want to invest in a new digital experience to improve the service.
Star Alliance is one of the world's largest global airline alliances. Member airlines include United Airlines, Lufthansa, Air Canada, and Thai Airways Company. As one the leading alliances, they are constantly looking to improve on customer experience and want to invest in a new digital experience to improve the service.
Star Alliance is one of the world's largest global airline alliances. Member airlines include United Airlines, Lufthansa, Air Canada, and Thai Airways Company. As one the leading alliances, they are constantly looking to improve on customer experience and want to invest in a new digital experience to improve the service.
They have identified flight layovers as being a major pain point. During layovers, customers are often forced to endure hours of ‘dead time’ in the airport terminal behind the gate. Star Alliance want a creative digital solution to helping improve this experience. You will need to start by understanding the entire customer journey from end to end. What are the biggest pain points for customers in these journeys.
They have identified flight layovers as being a major pain point. During layovers, customers are often forced to endure hours of ‘dead time’ in the airport terminal behind the gate. Star Alliance want a creative digital solution to helping improve this experience. You will need to start by understanding the entire customer journey from end to end. What are the biggest pain points for customers in these journeys.
They have identified flight layovers as being a major pain point. During layovers, customers are often forced to endure hours of ‘dead time’ in the airport terminal behind the gate. Star Alliance want a creative digital solution to helping improve this experience. You will need to start by understanding the entire customer journey from end to end. What are the biggest pain points for customers in these journeys.
They have identified flight layovers as being a major pain point. During layovers, customers are often forced to endure hours of ‘dead time’ in the airport terminal behind the gate. Star Alliance want a creative digital solution to helping improve this experience. You will need to start by understanding the entire customer journey from end to end. What are the biggest pain points for customers in these journeys.
They have identified flight layovers as being a major pain point. During layovers, customers are often forced to endure hours of ‘dead time’ in the airport terminal behind the gate. Star Alliance want a creative digital solution to helping improve this experience. You will need to start by understanding the entire customer journey from end to end. What are the biggest pain points for customers in these journeys.
To improve customer experience and help travelers make use of dead time between connecting flights at the airports while developing their brand loyalty with Star Alliance and its airlines.
To improve customer experience and help travelers make use of dead time between connecting flights at the airports while developing their brand loyalty with Star Alliance and its airlines.
To improve customer experience and help travelers make use of dead time between connecting flights at the airports while developing their brand loyalty with Star Alliance and its airlines.
SOLUTION 01
Star Alliance: Star Rewards
Star Alliance: Star Rewards
An extension to the Mileage Rewards program.
Main Idea:
Main Idea:
To make Customer Loyalty Programs more approachable.
To make Customer Loyalty Programs more approachable.
To make Customer Loyalty Programs more approachable.
To make Customer Loyalty Programs more approachable.
To make Customer Loyalty Programs more approachable.
How Users Engage:
How Users Engage:
With Star Rewards application by Star Alliance, users can scan their smart gadgets at any kiosks placed around the airport to earn star points for the rewards trading. Users can also input the star code from the receipt of their purchases from within the airport.
With Star Rewards application by Star Alliance, users can scan their smart gadgets at any kiosks placed around the airport to earn star points for the rewards trading. Users can also input the star code from the receipt of their purchases from within the airport.
With Star Rewards application by Star Alliance, users can scan their smart gadgets at any kiosks placed around the airport to earn star points for the rewards trading. Users can also input the star code from the receipt of their purchases from within the airport.
With Star Rewards application by Star Alliance, users can scan their smart gadgets at any kiosks placed around the airport to earn star points for the rewards trading. Users can also input the star code from the receipt of their purchases from within the airport.
With Star Rewards application by Star Alliance, users can scan their smart gadgets at any kiosks placed around the airport to earn star points for the rewards trading. Users can also input the star code from the receipt of their purchases from within the airport.
SOLUTION 02
FUSION24 by Star Alliance
FUSION24 by Star Alliance
A 24/7 international fusion self-served restaurant which serves different kinds of food on either one kind of rice or one kind of noodles.
Main Idea:
If one size does fit all, then one kind may as well.
If one size does fit all, then one kind may as well.
If one size does fit all, then one kind may as well.
If one size does fit all, then one kind may as well.
If one size does fit all, then one kind may as well.
How Users Engage:
How Users Engage:
There are two ways users can get their meal at FUSION24. Users can pre-order their meal on FUSION24 application prior to their landing or walk-in to the restaurant to order at the tablet stations. Users then pick up their food and either dine in the restaurant or where they preferred. FUSION24 is not just about dining, but also an experience to see your favorite cuisine self-served.
There are two ways users can get their meal at FUSION24. Users can pre-order their meal on FUSION24 application prior to their landing or walk-in to the restaurant to order at the tablet stations. Users then pick up their food and either dine in the restaurant or where they preferred. FUSION24 is not just about dining, but also an experience to see your favorite cuisine self-served.
There are two ways users can get their meal at FUSION24. Users can pre-order their meal on FUSION24 application prior to their landing or walk-in to the restaurant to order at the tablet stations. Users then pick up their food and either dine in the restaurant or where they preferred. FUSION24 is not just about dining, but also an experience to see your favorite cuisine self-served.
There are two ways users can get their meal at FUSION24. Users can pre-order their meal on FUSION24 application prior to their landing or walk-in to the restaurant to order at the tablet stations. Users then pick up their food and either dine in the restaurant or where they preferred. FUSION24 is not just about dining, but also an experience to see your favorite cuisine self-served.
There are two ways users can get their meal at FUSION24. Users can pre-order their meal on FUSION24 application prior to their landing or walk-in to the restaurant to order at the tablet stations. Users then pick up their food and either dine in the restaurant or where they preferred. FUSION24 is not just about dining, but also an experience to see your favorite cuisine self-served.
RESEARCH
RESEARCH
ICONOGRAPHY
ICONOGRAPHY
Work presented to representatives from Edenspiekermann and Adobe XD.
Work presented to representatives from Edenspiekermann and Adobe XD.
Work presented to representatives from Edenspiekermann and Adobe XD.
Fall 2018 / ms
Fall 2018 / ms
Fall 2018 / ms
Fall 2018 / ms
Fall 2018 / ms